Kawneer is an international brand and in the UK extrudes and paints aluminium façade systems and fenestration products at its HQ in Runcorn. A vacancy has now arisen for a Product Manager. The role covers the development of new products and the management of existing products ensuring customer needs are met and liaising with other colleagues in the marketing team to plan communication activity. The role also will include the identification of new market opportunities.
Major activities/ key accountabilities • Manage specific project teams in line with procedures • Manage the product introduction plan from initial market research through launch to post launch market performance monitoring • Liaise with the UK & European Marketing / NPD teams • Manage the product & price positioning strategies for all product groups • Control & management of the product sales & margin budget • Close liaison with both internal departments & external agencies • Close contact with main contractors/specifiers for project driven solutions – Generate feedback from fabricator/dealers on new products/ideas
Technical skills / Educational background • Ideally educated to degree level supported by the industry recognised CIM Post Graduate Diploma in Marketing. • Preferably have 5 years experience of product management & applying the principles of marketing within B2B markets. • Must have a clear understanding of the construction industry & the related specification processes. Preferably someone from the aluminium fenestration sector. • Must have proven leadership qualities and be able to develop & deliver sound commercial proposals to support the key business strategies. • Excellent communication skills both written and verbal & the ability to interact at all levels of the company structure are a pre-requisite.