About a half hour ago, I rang up a customer I expected to hear from a while ago to see where we stood as regards to the quote we submitted to her. To my astonishment, her main reason for not going ahead with us is that she wanted to support a one man band! Now I can sort of see her point of view about wanting to support the local companies, but we aren’t massive!
It’s not really frustrated me, more surprised me. In times like these, I’d have thought consumers would have wanted to go for the safer option, going for companies with long histories, good reputations, safe guarantees etc. So for me to hear this was quite a surprise. This though I think is a one off, in fact this is the first time I’ve been told a customer would rather support a one man band than an established company! But each to their own…
>I suppose even when you've got a small outdoor showroom, it will look to the customer like you have higher overheads etc.