The 22-year milestone in the partnership between Morley Glass and ScreenLine® integral blind systems manufacturer Pellini S.p.A. highlights how loyal, long-term supply relationships are instrumental in driving ever higher quality and performance standards for integral blinds.
As the UK’s largest manufacturer of bespoke ScreenLine® integrated blinds, Morley Glass is an influential partner to global market-leader Pellini, a position that ensures window and door installers have fast, easy access to products and services that exceed expectations and maximise end-user satisfaction.
It’s a mutually beneficial partnership that has also led to the development of ScreenLine® solutions crafted to the tastes of homeowners in the UK market. These included a symmetrical version of the ever-popular magnetic slider-controlled system – the SV+ system – and a wand control option for the SV and SV+ for controlling the integrated blinds in hard-to-reach windows.
One of the most important factors in Morley Glass’s success developing the UK integral blinds market over 22 years has been its relentless focus on quality and performance. As the brand that still sets the standard for integral blind systems quality by a considerable margin, ScreenLine® systems provide the most reliable foundation for Morley Glass to create finished units that installers can depend on.
Ian Short, Managing Director of Morley Glass, said:
“ScreenLine® systems represent everything you’d expect from a leading European manufacturer, with added Italian design flair. As windows and doors have become more feature-packed over recent years, discerning buyers are more aware of products like integral blinds – but they are also keen to ensure the products they purchase are going to meet their expectations. That means quality and aesthetics matter more than ever, making ScreenLine® integral blinds an unrivalled choice.”
Prior to Morley Glass entering the market in 2004, one of the biggest issues that installers faced when sourcing integral blinds was the slow or poor service many had experienced. To overcome this, Ian and his team built a business that carefully considers how to optimise every stage of the customer journey. By putting themselves in the shoes of customers, they could put processes in place that meant the speed and quality of service would be a world away from what came before.
Alessandro Pellini, Commercial Director of Pellini S.p.A., commented:
“As we mark 22 years of partnership with Morley Glass, we would like to take this opportunity to sincerely celebrate the symbiotic relationship that we have built in the supply of our integrated blind systems, which has contributed to the growth of both companies’ businesses and to the increase in the market’s demand for this technology.
“The fact that they have supplied hundreds of thousands of glazed units over two decades to the best window makers and fitters in the country, and developed new solutions and applications for the residential and commercial domains in association with Pellini, shows the contribution that they have made to growing the integral blinds market – both in the UK and internationally.
“The partnership between the two companies has always been based on mutual trust, the commitment to excellence and quality, and a shared vision whereby integral blinds can be an effective and exclusive way of protecting buildings from unnecessary heat and light gains, as well as ensuring privacy, hygiene and a look that suits every living and working environment.”
When ScreenLine® systems are integrated into IGUs which utilise carefully specified and sourced components and premium glass, the opportunity to create world-class integral blind units presents itself, and this is where the company believes it has found the successful formula.
Ian Short continued:
“For quality products to succeed long term, they have to be backed by excellent service – and that’s always been our other major focus. In addition to ensuring our team is skilled at manufacturing integral blind units using the ScreenLine® systems supplied by Pellini, we work hard to offer first-class service at the quotation, ordering, delivery and after-sales care stages.
We’ve got to be easy to deal with and be responsive to customer needs, which is why we invest so heavily in training, processes and technology across the business.” Find out more at www.morleyglass.co.uk.
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