This month, UAP are pleased to introduce a brand new retail range of their best selling security products. The MAX6MUM SECURITY range consists of some of their best high quality and fit for purpose products; UAP+ Zero Lift Cylinder, UAP Cylinder Gauge. Many more and due to be released in the near future; Door Chains, Internal Rack Bolts, 6 Lever Mortice Locks, Anti-Vandal Letterplates and Letterplate Restrictor Shrouds.
UAP has spent many months on getting their packaging and branding right, and with years of development behind each product in the range, the new brand is designed to stand out clearly to customers.
The MAX6MUM SECURITY range is going to be sold via Trade Counters and Independent UK DIY stores, with a couple of products already available from stockists.
These products have been designed to be high security but low in cost. Making a decent profit margin in these austere times is a hard task, so the low price of this range will make it easier for retailers to be able make a decent profit margin on these products, without having to charge customers the earth.
The range is going be backed as part of a massive marketing campaign (£500,000 is to be spent) which aims to reach out to an estimated 3.5 million adults via national radio advertising. All stockists of the range will be listed for FREE on their new website: www.upgrademylocks.com and will be provided with additional promotional material such as leaflets, vehicle sticker, advertisement hanging boards etc.
UAP are clearly putting their money where their mouth is!
Contact UAP on 0161 796 7268, email on firstname.lastname@example.org or contact them on Twitter @UAP_TRADELOCKS.
Mmm.. As I said this product does not work, but as they are a sponsor I am sure you won’t publish this!!